Google Advertising Setup Questionnaire
The following are the steps we will take to create a Google ad campaign
► Define a campaign objective based on the primary purpose of the ad campaign.
► Determine the best audience size and scope based on your target audience demographics and interests.
► Set a budget and schedule for delivering your ads
► Identify and optimize target landing pages
► Create one to three ad group groups with several ad variations in each group
► Review and add negative keywords at the campaign level
► Link the ad campaign to Google Analytics and Google My Business
► Add phone calls, site links, and ad extensions
► Install conversion tracking code